Epowerfun – scooters — Photo production
Product and action photography for Epowerfun e-scooters, including a video shoot. Product photography of an Epowerfun e-scooter, cut out on white. Four…
Product photography of an Epowerfun e-scooter, cut out on white. Four views that together serve the shop: the classic side elevation, two three-quarter angles from front and rear, and the machine folded. A cut-out forgives nothing — the footprint, the wheel position and the angle of the bars have to stay identical across every view, or the product jumps around in the gallery.
Cut out does not mean without a ground. A product on white needs a visible contact — a hint of shadow under the tire — or it floats, and the viewer reads the frame as a montage rather than a photograph.
Four views are a series, and series have a rule: same focal length, same distance, same height. Change one of them and the perspective changes with it, and so does the proportion — the bars look wider, the deck shorter, and in the shop it reads as two different models.
The folded state belongs in the series because it answers the question that comes before the purchase: how big is the thing when it is not being ridden? A product picture does not sell the look, it answers the next question.
- Product
- E-Scooter
Everything made for this brand: ePowerFun: Product Frames and E-Scooter Campaign