FC Bayern München – E-Roller — Photo production
Advertising photography for e-scooters in a collaboration with FC Bayern München. This unique scooter, carrying the colors and the emblem of FC Bayern…
Epowerfun, an innovative company in the electric mobility sector, specializes in producing high-quality e-scooters. Their products stand out through modern design, sustainability and advanced technology, which makes them a popular choice for environmentally conscious city dwellers. Epowerfun recently entered a notable collaboration with FC Bayern München to create a special e-scooter in the famous football club's design. This unique scooter, carrying the colors and the emblem of FC Bayern München, offers fans a new way to show their support for the club while traveling in an environmentally friendly way. The collaboration between Epowerfun and FC Bayern München represents an exciting link between sport and sustainable mobility and underlines both organizations' commitment to ecological responsibility and innovation.
The scooter was photographed where the collaboration comes from: on the apron of the Allianz Arena and in front of the club house on Säbener Straße. No model, no riding scene, no studio — the machine on its own in full side view, in front of buildings any fan recognizes instantly.
For a fan edition that is the right decision. Technically the scooter is no different from its standard sibling; its only difference is colors and emblem. A person on the deck would pull the attention and cover exactly the thing at issue. So the product stands alone and the location takes the role a model would otherwise play.
The camera sits low, roughly at wheel height. Shot from above, any scooter looks like a parked vehicle; from below it gains a footprint and a silhouette, with the arena's white diamond façade running behind it as a diagonal.
The condition for that is a blue sky with a few clouds, and that is scheduling rather than luck. Against white and gray façades a dark scooter disappears completely under overcast; it needs a saturated blue as a counter-color for the black outline to hold.
And the signs stay legible — “Allianz Arena” in one frame, “FC Bayern München Clubheim” in the other. Without them it would be a good product photograph in front of modern architecture. With them it is the evidence of a partnership, which is exactly what the series is for.
- Partner
- FC Bayern Munich






