BBBank – Heimatfiliale (Trailer)
Brand film for BBBank: video production for the “Heimatfiliale” campaign. BBBank eG, one of the largest cooperative banks in Germany, has established itself…
BBBank eG, one of the largest cooperative banks in Germany, has established itself as a reliable partner for private customers, companies and institutions with its comprehensive range of financial services. The bank was founded with the aim of offering its members and customers safe and sustainable financial solutions. With a strong emphasis on customer proximity and personal advice, BBBank has made a name for itself in the financial world for its service-oriented approach. Their commitment to social and environmental sustainability is reflected in their products and business practices, setting them apart from other financial institutions. BBBank eG is not only an important player in the German banking sector, but also actively contributes to supporting local communities and the economy.
The story is told through one person and her place: a young woman with a classical guitar on a terrace above the town, the castle on the slope and the roofs in the valley behind her, and the line “My story — why the BBBank?”.
A recruiting film built like this lives on the person being able to do something that has nothing to do with the employer. The instrument is the proof of a life beside the job — and that is exactly the claim a bank cannot make on its own.
The place does the rest. A view everybody in town knows anchors the conversation without anyone having to name it — and wide open it gives a background quiet enough to carry type.
- Client
- BBBank
Watch the film: BBBank – Heimatfiliale (Trailer) (1:06)
Everything made for this brand: BBBank: Recruiting Films Rooted in a Place